Nijiya Market

This time we will delve into the fascinating world of Nijiya Market, a topic that has captured the attention of people of all ages and cultures. Since time immemorial, Nijiya Market has been a source of study, debate and reflection, being a topic that arouses passions and arouses the curiosity of those who wish to know more about it. In this article we will explore the different aspects related to Nijiya Market, from its origin to its implications in today's society. Join us on this journey of discovery and learning about Nijiya Market.

Nijiya Market
ニジヤマーケット
Company typeAsian supermarket
Industrymarket
Founded1986
FounderSaburomaru Tsujino
HeadquartersTorrance, California
Number of locations
12
Area served
California, Hawaii
ProductsJapanese cuisine
ParentJinon Corporation[1]
Websitewww.nijiya.com

Nijiya Market (ニジヤマーケット Nijiya Māketto) is a Japanese supermarket chain headquartered in Torrance, California,[2] with store locations in California and Hawaii. The store's rainbow logo is intended to represent a bridge between Japan and the United States.[3]

History and overview

Founded in 1986 by Japanese immigrant Saburomaru Tsujino,[3] Nijiya Market opened its first store in San Diego, California's Kearny Mesa area.[1][4] Since its inception, it has offered a large variety of Japanese food products. In addition, Nijiya sells organic vegetables grown on its own 100-acre organic farm in Rainbow, California,[5] created an internship program, and established its own brand under which rice, dashi, miso and other Japanese food products are made.[3]

Currently, Nijiya Market operates 12 stores in California and Hawaii. Among its locations are sites in San Francisco's Japantown,[6] San Jose's Japantown,[7] and Los Angeles' Little Tokyo. A Nijiya store that had operated in Hartsdale, New York closed in 2018.

Gochiso Magazine

Nijiya Market publishes Gochiso Magazine (ごちそうマガジン), quarterly in Japanese and annually in English, which introduces Nijiya's products along with traditional Japanese recipes and articles covering the history of Japanese food culture.[4] It is through Gochiso and its business operations that Nijiya participates in the practice of shokuiku.

Nijiya Market

See also

References

  1. ^ a b "Gochiso Contents 2014" (PDF). Gochiso (2014). Nijiya Market.
  2. ^ "Jinon Corp". Bloomberg News. Retrieved July 6, 2019.
  3. ^ a b c Kadvany, Elena (February 28, 2019), "A bridge to Japan", The Mountain View Voice
  4. ^ a b Goto, Asami (October 18, 2013). ""Shokuiku" activities at Nijiya Market Thinking about the future of shokuiku activities that pass on the Japanese food culture in America". www.discovernikkei.org.
  5. ^ Campbell, Felicia (June 8, 2018). "Japanese Specialties at Nijiya Market on Convoy Street". ediblesandiego.ediblecommunities.com.
  6. ^ Keh, Grace (2011). Food Lovers' Guide to San Francisco: The Best Restaurants, Markets & Local Culinary Offerings. Globe Pequot Press. p. 174. ISBN 9780762776009.
  7. ^ Holbrook, Stett (November 2, 2011). "Silicon Valley Japanese Markets". sanjose.com. Boulevards New Media.
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